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International Journal of Research in Management

Vol. 6, Issue 1, Part E (2024)

An analysis of the impact of UPI on digital payment adoption in Balangir district of Odisha

Author(s):

Sakshi Agrawal, Arjuna Kumar Maharana and Subash Chandra Jhankar

Abstract:

The study focuses on the impact of UPI on Digital payment adoption in the context of Balangir District. For this study a questionnaire has been framed for collection of primary data. The study is analysed by collecting the data from 163 respondents of Balangir district by conducting online survey using google form. The study uses Exploratory Factor Analysis and Regression to analyse the impact of UPI on Digital payment adoption using IBM SPSS statistics software and Microsoft Excel. The study shows how people are consuming and choosing different modes of Digital Payment. The results of the study show that UPI usage has a significant impact on the digital payment adoption. The study also find that people in Balangir districts frequently use UPI.

Pages: 443-448  |  79 Views  22 Downloads


International Journal of Research in Management
How to cite this article:
Sakshi Agrawal, Arjuna Kumar Maharana and Subash Chandra Jhankar. An analysis of the impact of UPI on digital payment adoption in Balangir district of Odisha. Int. J. Res. Manage. 2024;6(1):443-448. DOI: 10.33545/26648792.2024.v6.i1e.175
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