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International Journal of Research in Management
Peer Reviewed Journal

Vol. 7, Issue 1, Part K (2025)

Prospects and challenges of online food delivery applications in the contemporary Era

Author(s):

Remya R Nambiar

Abstract:

The digital food delivery sector has experienced pronounced expansion owing to technological progressions, evolving consumption patterns, and the pervasive utilization of intelligent mobile apparatuses. This scholarly endeavor investigates the potentialities and impediments associated with virtual food distribution interfaces, emphasizing purchaser disposition, logistical complexities, and the ramifications of emergent technologies. A cohort of 200 participants was examined, and empirical data were scrutinized employing SPSS computational instrumentation. Descriptive analytics illuminated principal patterns, while inferential examinations probed interrelations among variables such as advancements, engagement frequency, and gratification indices. The outcomes indicate that expedience constitutes the foremost impetus for platform engagement, whereas logistical inefficiencies and the efficacy of promotional inducements significantly influence client fidelity. This inquiry furnishes pragmatic discernments designed to optimize service provision and strategically situate platforms for enduring augmentation.

Pages: 1024-1027  |  86 Views  39 Downloads


International Journal of Research in Management
How to cite this article:
Remya R Nambiar. Prospects and challenges of online food delivery applications in the contemporary Era. Int. J. Res. Manage. 2025;7(1):1024-1027. DOI: 10.33545/26648792.2025.v7.i1k.376