Vol. 7, Issue 2, Part G (2025)

In today's hyper-connected and rapidly evolving business environment, technology has revolutionized human resource (HR) functions, particularly recruitment and selection. Organizations increasingly leverage Applicant Tracking Systems (ATS), Artificial Intelligence (AI), mobile applications, and social media platforms to attract, evaluate, and onboard talent efficiently. This paper examines how technology-driven recruitment practices are reshaping the talent acquisition landscape. It provides an in-depth review of existing literature, identifies key trends such as AI-driven candidate screening, the emergence of video interviewing platforms, and predictive analytics, and highlights associated challenges, including data privacy concerns and algorithmic biases. The study adopts a qualitative methodology based on secondary data analysis of scholarly articles, industry reports, and case studies from 2018–2024. The paper critically evaluates the advantages and limitations of technology in recruitment, suggests actionable strategies for organizations, and outlines directions for future research, particularly regarding the impact of AI tools on diversity and inclusion. By offering a comprehensive and updated perspective, this paper aims to contribute to both academic discourse and practical HR management.